LeBron James Turned Down $10 Million From Reebok in High School, and It Was a Brilliant Business Decision
![When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch](https://ei.marketwatch.com/Multimedia/2019/08/28/Photos/ZH/MW-HQ323_lebron_20190828143144_ZH.jpg?uuid=163d1246-c9c2-11e9-8c5b-9c8e992d421e)
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
![18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World 18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World](https://fadeawayworld.net/.image/ar_1:1%2Cc_fill%2Ccs_srgb%2Cfl_progressive%2Cq_auto:good%2Cw_1200/MTg5NjgyMjgzMDkzOTU5ODc3/281749269_1144726279644338_5507883437356619161_n.jpg)
18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World
![Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron James end up with Nike? Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron James end up with Nike?](https://andscape.com/wp-content/uploads/2018/05/gettyimages-455577444.jpg?w=640)
Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron James end up with Nike?
![May 22, 2003 – High school basketball star LeBron James signed with Nike $90 million | AthleticPoetics May 22, 2003 – High school basketball star LeBron James signed with Nike $90 million | AthleticPoetics](https://i0.wp.com/media.tumblr.com/df52126a1bd80c894aed506b37160976/tumblr_inline_mn7ypkwCbr1qz4rgp.jpg)
May 22, 2003 – High school basketball star LeBron James signed with Nike $90 million | AthleticPoetics
![18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World 18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World](https://fadeawayworld.net/.image/t_share/MTg5NjgyMjgzMDkzOTU5ODc3/281749269_1144726279644338_5507883437356619161_n.jpg)
18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World
![After Bronny James' New Deal and LeBron James' Iconic “Year 20” Post with Nike, Adidas Set on Last-Gasp Attempt for Retro Sneakers - EssentiallySports After Bronny James' New Deal and LeBron James' Iconic “Year 20” Post with Nike, Adidas Set on Last-Gasp Attempt for Retro Sneakers - EssentiallySports](https://image-cdn.essentiallysports.com/wp-content/uploads/Lebron-James-Bronny-1-2725a4c630e84c96bfa8d7b4e59e2f8a.jpg?width=400)
After Bronny James' New Deal and LeBron James' Iconic “Year 20” Post with Nike, Adidas Set on Last-Gasp Attempt for Retro Sneakers - EssentiallySports
![Sonny Vaccaro Explained How He Left Adidas Because They Lied To LeBron James About A $100 Million Contract | Fadeaway World | wenatcheeworld.com Sonny Vaccaro Explained How He Left Adidas Because They Lied To LeBron James About A $100 Million Contract | Fadeaway World | wenatcheeworld.com](https://bloximages.newyork1.vip.townnews.com/wenatcheeworld.com/content/tncms/assets/v3/editorial/c/01/c0138d03-832f-53d9-a2b1-3883d7c5ac3c/6438337857b8d.image.jpg?resize=889%2C500)
Sonny Vaccaro Explained How He Left Adidas Because They Lied To LeBron James About A $100 Million Contract | Fadeaway World | wenatcheeworld.com
![When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch](https://s.marketwatch.com/public/resources/images/MW-HQ319_lebron_ZG_20190828142017.jpg)